Good PR
Helping Small Sites

Originally operating as an offline marketing agency, Total Marketing was formed as a brand in 2002 and incorporated as, LLC in 2010.

We specialize in Online PR and large scale brand exposure campaigns.


About Us

Originally operating as an offline marketing agency, Total Marketing was formed as a brand in 2002 and incorporated as, LLC in 2010.

We specialize in Online PR and large scale brand exposure campaigns, both in the US and abroad. Based in North Carolina, LLC is at the heart of America’s financial industry. Working with national banks and insurers, Total Marketing has connected large corporations with people already interested in the services that they offer.

Widening out to other markets, Total Marketing now services a wide portfolio of clients across dozens of verticals. The company is also in the process of opening new offices in New York and London, to service clients from localized branch offices.

Brand Exposure

There’s no point in having a business website if nobody knows about it. Total Marketing are world leaders in promoting brands online and introducing them to new social circles and niche demographics. Last year we connected our clients with over 5,000 micro-communities and niche websites, negotiating inexpensive banner and brand mention deals. These campaigns significantly increased traffic to client websites, resulting in positive brand awareness within new demographics and increased sales.

Our skilled marketing executives identify, qualify and contact potential partners on-behalf of clients, removing the resource-intensive nature of this marketing channel. Micro-payments to webmasters are handled by our proprietary ad billing system, leaving clients with a single monthly invoice. Total Marketing effectively gives Fortune500 and large blue-chip corporations the nimble marketing potential of an SME, without the overheads.

Online PR

Online PR is a new frontier for many corporations still, yet the benefits can be extensive and unexpected. The internet can make or break companies, plus a faceless audience can be ruthless and unforgiving.

When an employee of fast food chain Domino’s submitted a grotesque video to YouTube that would turn anyone away from pizza take-outs, the company experience an initial drop in sales immediately. Domino’s managed to control the situation however, launching their own YouTube video featuring Domino’s President, Patrick Doyle. The video was frank and answered customer concerns without being patronizing or washing over the issue. The company’s sales returned and status quo was returned. Without monitoring and reacting quickly to this situation, Domino’s could have been in serious trouble. LLC specializes in monitoring and managing situations like this, saving sales, staff and in drastic situations – the company itself. TM also pro-actively builds consumer trust and awareness, promoting new ventures and publicizing messages that our clients wish to broadcast.

The Team

Angela Peck

Angela Peck grew up in Seattle, Washington, and prides herself on having fallen in love with the city before it was so trendy. Seeking better weather and curious about the opposite side of the country, she applied to colleges up and down the East Coast before winding up at Wake Forest. Angela studied English and theater in college and ultimately decided to settle down in Raleigh. The city’s constant growth and influx of young people make her think of Seattle with southern charm, even though she still proudly wears her lucky Seahawks jersey whenever Seattle plays the Panthers!

Anne Gibbons

A born and bred North Carolinian, Anne Gibbons grew up in a small town near the coast before moving to the Triangle area for school. She earned a degree in Communications from N.C. State, and became a part of Total Marketing three years ago. Anne’s hobbies include cooking, wakeboarding, and watching every new movie that comes out—even if it’s supposed to be awful. Anne hopes to open a restaurant on the coast someday, though she hasn’t ironed out the specifics just yet.

Chris Johns

Born and raised in a small town near Lake Erie, Chris Johns opted to stay close to home for school, attending the University of Michigan (Go Wolverines!) and studying literature and education. He found a position teaching high school English in the area. Chris taught for a few years and met his now-wife Kelly, and wound up moving to North Carolina when she got a job opportunity in the Research Triangle. He misses the Michigan football scene, but begrudgingly admits that following the ACC has been more fun than he anticipated.

Cody Patton

Cody Patton was born on Long Island and went to school at NYU before deciding to flee the oppressive costs and harsh winters of New York. Not wanting to stray too far from family back home, he settled on North Carolina after seeing Raleigh, Durham, and Chapel Hill on lots of lists of the best cities for millennials. Since planting roots in Raleigh he’s pursued a career as a copywriter, and plans to get involved with the local theater scene as well. A self-described food snob, Cody has been pleasantly surprised by what’s available. While he still hasn’t found pizza or Chinese food that compares to New York, he’s fallen head over heels for the booming restaurant scenes in downtown Raleigh and Durham.

Daniel Carpenter

Daniel Carpenter grew up outside of Washington, D.C. and went to school at George Washington. He graduated in 2011 with a double major in English and Sociology then moved south to be closer to reasonably warm beaches. A baseball historian and diehard fan of the movie “Bull Durham,” Daniel happily settled in Durham, North Carolina, where he now enjoys taking his young son to games. Daniel also does some blogging on the side, and hopes to start his own online magazine following baseball prospects.

Eric Parker

Eric was born in Maryland, but spent much of his childhood overseas because of his father’s job. He lived in Berlin and London before returning to the United States for school. Eric graduated from Davidson College in 2012 (and enjoys talking about his days of watching Stephen Curry play basketball). He moved to the Triangle and linked up with Total Marketing in 2014 He spends most of his free time sitting outside of coffee shops, and going on jogs with his chocolate lab, Pretzel.

Jacob West

Jacob West grew up in Ft. Lauderdale, FL, and went to the University of Miami. He majored in Communications, and started a few blogs of his own as an undergrad. After graduating in 2013, Jacob decided to try life outside of Florida, and wound up settling down in Raleigh to continue to pursue his own interests in marketing. Once a competitive junior tennis player, Jacob still likes to hit the courts whenever possible, and enjoys the slightly less burdensome heat of North Carolina when he plays.

Jeanna Adams

Jeanna Adams was born and raised in Cary, NC and stayed close to home when she decided to attend N.C. State. She took an internship in Washington, D.C. immediately after graduation in 2014 but has since resettled in the Triangle area, where she is working as a blogger, editor, and artist. Jeanna is thrilled with her decision to return home, and has particularly enjoyed watching the growth of the Art Museum and the downtown area. Most of her free time is spent painting, perusing galleries around town, and visiting downtown bars with many of her old school friends who have stayed in the area.

Katie Shaw

Katie Shaw was born and raised in Tampa, Florida, and has been to Disney and Universal more times than she can count. After going to school at the University of Central Florida she moved to Raleigh, NC in 2015 where she joined the Total Marketing team. Being a Florida girl she’s obsessed with all things seafood, and can usually be found scarfing some shrimp tacos with guacamole. She loves that there’s still a little piece of home for her in the Triangle, and tries to see the Durham Bulls (her Tampa Bay Rays’ minor league team) as often as she can.

Kelly McFarland

Kelly McFarland grew up in Savannah, GA, and finished her B.A. in English at UGA (Go Dawgs!). Looking for something new she moved to the Triangle area after school in 2012 to explore a career in marketing. She quickly fell in love with the area and its incredible craft beer scene. Today she can be found hopping around the city with her husband and two dogs, often visiting one of the many breweries. She looks forward to any time Georgia comes up to play football.

Pete Coleman

Pete is from Hartford, CT and went to school at UConn, graduating with a degree in communications. He came to Raleigh in 2012, and hooked up with Total Marketing the following year. He grew up as a big fan of the Hartford Whalers, and continues to support their modern incarnation as the Carolina Hurricanes, even if they have had a couple down years. When he’s not writing or watching hockey you can probably find him eating his body weight in Buffalo wings, and watching more hockey.

Michael Payne

Michael is from Charlotte, NC and got his B.A. from Campbell University in Raleigh. He loved the town so much that he decided to stay and join our team in 2015. Michael’s passions include sports, tech, video games, and much more. He loves that Raleigh gives him a lot of the advantages of a larger metro area with all the charm of a smaller Southern city. When not hard at work he’s more than likely watching a movie with his fiancee and their cat or working on running his third marathon.

Paula Dixon

Paula is from Washington D.C. but came on board to the Total Marketing team in 2014. She majored in English at American University and continues likes to spend her vacations traveling around the world. When not jet-setting around the globe she spends her free time catching up on video games or checking out one of the many incredible restaurants in her neighborhood.

Robert Glover

Robert was born and raised right here in Raleigh and wouldn’t have it any other way. He got his English degree from NC State University and has stuck by the Wolfpack through thick and thin. He signed on with Total Marketing in 2014 and has been a valued member of the family ever since. Robert has developed an unhealthy obsession with BBQ and is often found hunched over a plate of pulled pork with a notebook in hand.

Thomas Holloway

Thomas grew up in Rochester and went to school at Syracuse. He began as a marketing assistant with TM back in 2014, and we don’t know what we’d do without him. He loves any opportunity he can find to follow his love of sports, video games, and movies. Thomas shares an apartment in Chapel Hill with his fiancee and two cats and it’s starting to get a little crowded.

Walter Diaz

Walter grew up in sunny San Diego, CA and moved across the country to get his Bachelor’s Degree in English and Political Science from Wake Forest. We’re still trying to figure out why he decided to stay, but we’re glad he did! After finishing school Walter moved to Durham to see what all the fuss was about and started working with Total Marketing. When he’s not busy he can be found buried in a book or watching a basketball game.

Professionally-written posts, quick payments, friendly service ... The guys at TotalMarketing made working with them a snap. They asked questions and tailored their content perfectly to our site’s target market. Couldn’t ask for better.


Great experience. Very professional and I would gladly do business with them again. I highly recommend them.

Geno McGahee

Total Marketing is a top-notch service with a group of very professional and courteous people that are customer focused! They communicate extremely well, keeping you up to date on your projects and provide amazing content that compliments your website! I grade Total Marketing 5/5!

Great service and very nice contact! Communication is also in German and very professional. My inquiries in relation to my gardening blog were answered very quickly, I’d be happy to work with them again.

Greetings from Germany from Gartenfrosch

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